How?

What our startups say about us

  •  "It has been without question, the best decision and most rewarding experience of my career, and I would wholehearted recommend Collider to any start-up." - LivingLens
  • "Collider has been instrumental in supporting Sumo Insight in the critical months after launch to create scalable momentum and give us a board presence which has already returned monetary value into the business.  It’s definitely an opportunity to grab!"
  • "Collider combines great value seed money with a huge commercial kickstart through its brands. In my mind it is the best possible way to kick off a B2Brand startup." - Stashmetrics
  • "The support network and the potential of the contact base that Collider brings to the table cannot be overvalued. The whole experience has been a vital factor in the success that we have achieved so far with CampaignAmp."
  • "We received direct access to senior leaders throughout Unilever. The opportunity to validate and challenge our assumptions was transformational for our business. We're now working directly on a global project with the CTO and Beem is the cornerstone of the communication strategy."
  • "The mentoring process has been a fantastic accelerator for the business. It's much more about the mentor being on our side of the table, partnering with us and working through the issues than a normal supplier/customer relationship." - Miappi

What Makes Us Special

1

Our Startups

Yes, we may be biased, but our startups and alumni are incredibly special. We diligently sift through hundreds of applications to ensure we only select those who will get the most out of our programme, are at the right stage in their business, and are going to work exceptionally hard to deliver the goods. This means that our Collider alumni are full to the brim with well-connected, eager, and talented people, and we’re proud to work with them.

 

3

Dedicated Coaches

Unlike other accelerators, our startups are assigned one coach who will work with them for an entire year. Your coach is your anchor point throughout Collider; they will know the challenges you have overcome and the direction you need to head in, they will know your strengths and your areas for improvement. During your weekly board meetings with your coach, they will keep you laser-focused on your objectives and when the time is right, introduce you to the perfect brand or investor.

 

5

Sizeable Investment

As the founders of Collider know from first-hand experience, you need a fair bit of cash to accelerate your business from being in the bedroom to the boardroom. Our investment allows you to hire the team you need, get your tech up to speed, and create a brand you can be proud of.
2

Innovative Brands

We are highly selective over which brands can be part of Collider. They have to be open to new ideas, have the time to work with our startups, and potentially offer trials, pilots, or first deals. We work with the big dogs like Unilever, who have the market influence to make your startup a success, to the new players like Reevoo, who are flexible, looking to collaborate and remember what it’s like to be in your shoes.

 

4

Specialist Investors and Mentors

We like to tailor things here at Collider and that goes right through to the selection of our investors and mentors. Our investors represent the great and the good of the advertising and marketing world; from founders of agencies to the leaders of the world’s finest brands. They know this world and they will help you navigate it and find the treasure. Our brand mentors are thirsty for innovation and will bring you into the world of big  brands, discussing their problems and shaping your solutions.

 

6

Collision Phase

4 months, 17 weeks, 120 days. However you write it the fact stays the same; the sheer brute force of our Collider Academy will allow you to achieve a year’s work in 2880 hours. We’ll help you craft your proposition, write a business plan, produce a cashflow with P&L, develop a product roadmap, forge your brand identity, nail your pitches, and a whole lot more. It’s going to be EPIC.

The Collider Academy

Hover over the boxes below to see what’s covered in the 4 month Academy.

Introduction

Introduction

Getting to know you

An introduction to Collider.

Lean Thinking

Lean Thinking

How are you solving your problem?

Understanding your customers’ challenges.

Tech Cred

Tech Cred

Spec the Tech

Identifying the right tech set-up.

Product Roadmapping

Product Roadmapping

Map to the Future

Creating a roadmap to the killer product.

Business Models

Business Models

Taking Care of Business

Developing the model, writing the plan.

Branding 101

Branding 101

Brand Awareness

Perfecting your brand.

All About Culture

All About Culture

The Dream Team

Establishing a culture that supercharges your people.

Investor Readiness

Investor Readiness

Show Me The Money

The who, what, why, where and when of raising money.

Cleaning up your Deck

Cleaning up your Deck

Pitch Perfect

Crafting your customer proposition to be irresistible.

Dating

Dating

Meet the Brands

Less learning, more doing.

The Art of Sales

The Art of Sales

An Art & Science

Persuade. Convince. Desire.

Sales in Practice

Sales in Practice

Now it’s Your Turn

The dos and don’ts of opening and closing that big deal.

Growth Hacking

Growth Hacking

Crowd Control

Creating audiences, advocates, communities and customers.

All Things Legal

All Things Legal

Legal Eagles

Protecting and exploiting your IP without getting burned.

On Your Own

On Your Own

Brand 1-on-1

You’re meeting them one to one. Deep dive and ask questions.

Practice Makes Perfect

Practice Makes Perfect

Recharge

Perfect and polish your pitch and proposition, do deals.

Final Touches

Final Touches

The Final Countdown

Improving your skills, product, sales and story.

Demo Day

Demo Day

The product Launch

It’s Demo Day, people. Go hard, or go home.

Stage 2

Stage 2

The £50k

Are you ready for follow-on funding?