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As the holidays come crashing in and 2014 comes to a close, we are preparing for what 2015 will bring. And what better way than announcing our Brand Partners for the coming year?

2015 is going to be an exciting year for the Madtech world. We’re preapring to bring in a new group of Madtech startups ready to take their businesses and products to the next level. But they’re potential relies partially on the brands we partner with.

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Rose Lewis, our co-founder and ring leader shares how it is

“These brands play a pivotal role in our accelerator programme each year. Without their dedication and enthusiasm, our startups would not have access to such constructive and critical customer feedback as early on. This leads to a faster market launch of a product responding to brands’ actual needs.”

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In the first 17 weeks, brands will literally be colliding with startups – workshops, speed dating, mentor meetings, demo days and more! Te brands will give real-time feedback to these founders, helping them to become revenue-earning businesses. But learning is a two-way streak. It’s all about knowledge sharing. So brand mentors take back what the startups have taught them about embracing innovation to their larger organizations and become change makers! As simple as that!

Enough from us, here’s what our partners have to say.

 

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“Working with Collider in 2014 has provided us with a new perspective on technology and innovation and how we can work alongside start-ups to deliver new platforms, ideas and opportunities. We’ve already struck up some interesting partnerships with start-ups as a direct result of the Collider programme, so we’re really looking forward to Collider’s Class of 2015 and helping to unearth those gems that we can work with to develop new ways for brands to engage and inspire audiences across our business” Dan Cresta, Partnerships Director, Exterion Media

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“Ogilvy London Labs has been at the forefront of innovation since its inception. By partnering with Collider in 2015, we are pushing the limits of innovation, interacting with more startups and maintaining our competitive advantage in the advertising industry.” Nicole Yershon, Director of Innovation, Ogilvy & Mather Group UK

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“The wide variety of start-ups served as a great source of inspiration for our innovation.” Edwin Bos, VP Innovation, Reevoo

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“By working with the Collider Class of 2015, we will gain invaluable exposure to the latest technology and talent affecting the marketing industry today.” Tom Crossley, Engine Group

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“Being a modern agile agency requires constant access to the latest technologies and thinking, which Collider start-ups always have in spades. Smart marketers don’t just take new products off the shelf, they work in partnership with tech providers to evolve their solutions. We’re looking forward to collaborating with the cohort of 2015 to deliver long-term innovative solutions for each of our clients.” – Paul Frampton, CEO of Havas

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“To stay in this competitive market, brands must take a proactive stance on adapting new technologies. Collider facilitates this. 2015 will be a big year for social content – especially social video. We’re excited to work more closely with the innovative talent Collider connects us to each year.” – Sarah Wood, COO of Unruly Media

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“We are very proud to be one of Collider’s founding partners. It has enabled us to gain deep exposure to new technologies and pilot those technologies with our brands. Collider continues to accelerate very high quality startups with a strong relevance to our brands. Five Collider companies are currently piloting their technology with Unilever and we are looking forward to seeing what 2015 brings.” – Marc Mathieu, SVP of Unilever

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